BOYER
cit·rine
/ˈsitrēn,ˈsitrīn/
Often associated with abundance, prosperity, and success, Citrine has been called the “Merchant’s Stone” due to its believed ability to bring fortune to business and trades. This connection to wealth and success has been treasured throughout history, making Citrine a powerful symbol of abundance and positivity.
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The vibrant energy of Citrine is said to bring out the best in people, helping them achieve their goals and manifest their dreams, making it an ideal companion for those seeking to overcome challenges and attract wealth into their lives.
WHAT I DO
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Ecommerce
Strategy
I specialize in crafting and executing comprehensive ecommerce strategies for brands, large and small, delivering business-changing results for prominent brands in the CPG and BevAlc industries.
Marketing and
SEO
I can work with your team to create effective online marketing and search engine optimizations (SEO) for ecommerce success. I will customize a marketing plan that increases traffic, conversions, and brand awareness.
TOOLs
and
platforms
I can help you select and implement the right ecommerce platform and tools that align with your specific needs and budget, and help you with integration, customization and management.
Analytics and
Insights
Understanding customer behavior and performance metrics is essential for continuous improvement. I can help you set up analytics tools, interpret data, and provide actionable insights to optimize your ecommerce operations.
Global Expansion
If you’re looking to expand your business internationally, I have global experience to help guide you through the complexities of international marketplaces, regulations, operations, currencies, translations, shipping, and cultural considerations.
Hello, I’m Whitney!
About me
With over 13 years of expertise in the ecommerce and digital marketing space, I am passionate about helping brands maximize their potential across online channels. Throughout my career, I’ve had the privilege of working with both start-ups and market-leading brands globally, driving strategies that enhance discoverability and optimize ROI.
My specialties lie in ecommerce channel and marketplace management including but not limited to Amazon Vendor and Seller Central strategy, direct-to-consumer (DTC) and business-to-business (B2B) solutions, and global ecommerce expansion. I bring a data-driven approach to every project, combining comprehensive data analysis and reporting to ensure decisions are informed and results-oriented.
I thrive on the ever-evolving digital landscape and am committed to helping businesses grow, innovate, and succeed in today’s competitive market.
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BRANDS I HAVE WORKED WITH
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